Saving Babies’ Lives: Tracking the progress in reducing maternal smoking in England (2025)
This briefing from ASH and the Smoking in Pregnancy Challenge Group reviews progress in reducing SATOD rates locally and nationally and identifies areas where further progress is needed.
Reducing smoking in pregnancy in England—a public health success story (2025)
This BMJ opinion piece authored by members of the Challenge Group provides an overview of the progress made in reducing maternal smoking over the last decade. The authors attribute this ‘public health success story’ to the introduction of dedicated stop smoking advisers in NHS maternity services since 2020 and call for continued investment to give every child a smokefree start in life.
The article can be viewed here.
A manifesto for smokefree beginnings (2023)
This report from ASH and the Smoking in Pregnancy Challenge Group sets out recommendations to accelerate progress in reducing rates of smoking during pregnancy. These include passing legislation to raise the age of sale for tobacco and setting a new target to more-than halve rates of maternal smoking, from 8.8% in 2023 to 4% by 2030.
Smoking Cessation Support for Pregnant Women Provided by English Stop Smoking Services and National Health Service Trusts: A Survey (2022)
This report, produced by ASH and researchers at the University of Nottingham, presents findings from a national survey of smoking cessation support offered to pregnant women by local authorities and the NHS.
Getting back on track: Delivering a smokefree start for every child (2021)
This report from ASH and the Smoking in Pregnancy Challenge Group sets out the action needed to turn the Government’s ambitions on smoking in pregnancy and a smokefree society into a reality.
Review of the Challenge (2018)
This Challenge Group report includes a new analysis estimating the positive impact of achieving the Government’s target to reduce smoking in pregnancy to 6% or less by 2022 and outlines recommendations for the next steps.
See here for an additional analysis produced by The Lullaby Trust, detailing the methods behind the statistics in the report.
Smokefree Skills: an assessment of maternity workforce training (2017)
This report, published by ASH and the Challenge Group, provides an analysis of the training that midwives and obstetricians receive to address smoking in pregnant women, and what further training is needed.
Smoking in pregnancy Mapping Project Report (2016)
This report was commissioned by Public Health England and the analysis was conducted by the Tobacco Control Collaborating Centre.
Smoking Cessation in Pregnancy: A review of the Challenge (2015)
This Challenge Group report was published following the conclusion of the 2015 tobacco control plan for England and reviews the Group’s original recommendations and defines a new mandate for the next five years.
Smoking cessation in pregnancy: A call to action (2013)
This report outlines recommendations for commissioners, providers, royal colleges, government bodies, training organisations and third sector organisations specifying what action is required in order to reduce the prevalence of smoking during pregnancy.