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Report
Health Policy

Killer Tactics 2: Business as Usual

ASH
Oct 2025
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This report from Action on Smoking and Health (ASH), the Obesity Health Alliance (OHA) and the Alcohol Health Alliance (AHA), a follow-up to 2024’s Killer Tactics report, tells the story of how health harming industries have used their tactics to undermine important public health policies since the Labour Government have been in power. 

Including the stories of:

  • How the tobacco industry has tried to undermine the Tobacco and Vapes Bill
  • How alcohol industry lobbying has weakened the new government’s ambition on alcohol
  • The tactics used by the unhealthy food and drink industry to delay the junk food ad ban

Killer Tactics 2 sets out the strong case for keeping industry away from health policy making and ensuring transparency on conflicts of interest at all levels of government. 

The report includes a newly expanded ‘Killer Tactics’ Bingo card to help you spot the playbook tactics of industry.