08 September 2025
Why we need a new ambitious smokefree goal
At ASH we recently published our new five-year strategy, setting out our vision for a world free from tobacco and our work towards that vision. As part of our strategy, we set a new goal for smoking rates to be to be below 6.7% by 2030. This blog explains the rationale behind this goal.
18 August 2025
As we create a smokefree generation – what next for ASH?
A summary of ASH's 5-year strategy towards a world free from the harm caused by tobacco.
