ASH backs Barnsley campaign to reduce youth smoking

Wednesday 11 March 2009

Martin Dockrell of Action on Smoking and Health congratulated NHS Barnsley on their important campaign on youth smoking:


“Every year in the UK the tobacco industry need to recruit 100,000 smokers to replace smokers who quit or die. Because so few smokers start as adults this means they have to recruit children. Many so-called prevention campaigns backed by the tobacco industry increase the level of youth smoking. It is vital that we do all we can to reduce smoking prevalence among young people and among the most effective ways is to help adults who want to quit. Seventy per cent of adults want to quit and if we work with those and are half-way successful we will seriously reduce smoking and there will be fewer role models for young people.”



Contact: Martin Dockrell (w) 020 7739 5902 (m) 07949 089 636